Boutique AI consulting

AI built around your business.
Not the other way around.

We find the right AI for your team, your tools and your budget. Then we build you a team of AI agents that works like your best employee.

15 yrs in insurance sales · 10 yrs running a marketing agency · Only 3 new clients a month

Everyone is rushing into AI.
Most are wasting money.

Too many tools. No plan. Nothing connected. You don’t need more AI. You need the right AI, set up properly.

How it works

Three steps. We do the heavy lifting.

  1. 01

    We learn your business

    Your tools, your old systems, and where leads and hours slip away.

  2. 02

    We pick what fits

    The most cost-effective AI for your needs. We don’t sell any tool, so we have nothing to push.

  3. 03

    We build your AI team and train your people

    AI agents with guardrails, connected to what you already use. Live in 30 days.

What you get

More sales. Less busywork.

Every lead answered in minutes

Day or night, in your voice, before they call someone else.

Illustrative example

Follow-up that never forgets

Every lead, every quote, every renewal.

Marketing in hours, not weeks

Emails, posts and campaigns, in your voice.

Admin off your team’s plate

Inboxes, forms and paperwork, handled.

Connected to what you already use

Your CRM, inbox, phone and website, even the older systems nobody wants to touch.

Your AI team

Not one chatbot.
A team of AI agents, each with one job.

Every agent knows your business, is trained for a specific task, and stays inside strict limits. When a job needs a person, it hands off to your team.

  1. Intake agentAnswers every new lead in minutes
  2. Follow-up agentChases quotes until they answer
  3. Scheduling agentBooks the call on your calendar
  4. Your teamSteps in when judgment or a licence is needed

Worried about AI going rogue? So are we.

  • One job eachNo do-everything super-agent.
  • Only the access it needsIt can send a follow-up. It can’t touch your bank account.
  • Hard limitsNo made-up prices, no regulated advice, no promises.
  • A person signs offAnything sensitive waits for your approval.
  • Everything loggedSee exactly what every agent did, and when.
Who it’s for

You could be making more money than you are.
In the same hours. Or fewer.

We work with businesses that run on leads, sales and marketing, where there’s more business out there than your team has time to chase.

  • Insurance
  • Financial advice
  • Mortgage
  • Real estate
  • Home services
  • Solar
  • Professional services
  • Agencies
Ethan O’Brien, founder of AI Smart Agents
Why us

A salesperson who builds AI.

Most AI consultants have never had to hit a sales target. Ethan O’Brien sold insurance face to face for 15 years. For 10 of those years he also ran a marketing agency on nights and weekends, building the lead systems that grew his clients’ businesses. He builds every system himself.

15 yrsInsurance sales
10,000+Policies sold
300%+Agency client revenue growth, up to 1,000%+*
  • SFU Beedie School of Business graduate
  • Surrey Top 25 Under 25 recipient
  • National news coverage

*Compared with each client’s revenue before working with Ethan’s marketing agency. Results vary and aren’t a promise of future results.

Get started

Start small. No big commitment.

  1. Free

    The AI Money Pit

    A free report: the 7 expensive mistakes businesses make in their first 6 months with AI.

    Read it free
  2. Monthly

    Your Custom Build

    We build, connect and train. Live in 30 days, or next month is free.

    Book a free call

We only take on 3 new clients a month.

See what AI can do for your business.

Start with the free report: the 7 expensive AI mistakes to avoid in your first 6 months.